You choose, we deliver
If you are interested in this story, you might be interested in others from The Journal Gazette. Go to www.journalgazette.net/newsletter and pick the subjects you care most about. We'll deliver your customized daily news report at 3 a.m. Fort Wayne time, right to your email.

Business

  • Toyota recalls more cars for air bag problems
    TOKYO (AP) — Toyota Motor Corp. recalled more than 40,000 vehicles in Japan today as part of a worldwide scare over defective air bags and officials are investigating a new type of air bag problem that could lead to further recalls.
  • Obama's immigration move disappoints businesses
    WASHINGTON (AP) — President Barack Obama's executive actions on immigration left out some of the business community's top priorities, disappointing business leaders who might have stepped up to defend his policies in the face of Republican
  • Sony to offer partial refunds for gaming console
    WASHINGTON (AP) — Hundreds of thousands of people who bought the handheld gaming console PlayStation Vita are in line for a partial refund from Sony because of questionable claims in its advertising.
Advertisement
Courtesy Indiana Economic Development Corp.

State pitches itself to New York at Super Bowl time

Indiana's economic development officials are again targeting New Yorkers with a pitch for the Hoosier state.

The Indiana Economic Development Corp. spent $60,000 to buy a full-page ad that will run Sunday in the New York Times' business section in New York, New Jersey and Connecticut. The text reads: "New York: If you can make it there, you can make a lot more of it here. Indiana: A state that works."

State officials have also paid $20,000 for digital billboard ads that will run in six high-traffic locations near MetLife Stadium for about two weeks leading up to Super Bowl XLVIII. Both expenditures are being covered by private donations, spokeswoman Katelyn Hancock said.

Last year, the state paid $65,000 to flash its message in 15-second spots on a digital billboard twice each hour in Times Square from mid-August through the end of 2013. To date, the 9-month-old campaign's website, AStateThatWorks.com, has had more than 110,000 visitors, officials said today.

sslater@jg.net

Advertisement